Digi-Capital predicts that by 2020. Market revenue AR / VR reach 120 billion. About providing a place for entering the market of virtual reality compete for all major companies from the new technologies. Only in the first quarter of 2016. In the development of VR and AR (virtual and augmented reality) invested more than $ 1.1 billion. – Compared to approx. $ 700 million. throughout 2015.
The main players in the market of equipment for use VR are so far: belonging to Facebook Oculus responsible for goggles Oculus Rift and – thanks to an agreement with Samsung – Mobile Gear VR, and HTC with goggles Vive and Sony PlayStation VR. Its presence in the market also noted Google.
“Google as one of the first companies in the world invested in the development of the platform VR-based Google Cardboard . So far, the cardboard goggles used by over 5 million people, and the applications have been downloaded from Google Play more than 25 million times. This makes Cardboard most popular platform VR in the world “- he said in an interview with PAP Technologies Piotr Zalewski of Google Poland.
During the last conference Google I / O in California, the company presented new solutions in the field of virtual reality, indicating the same intention to further invest in this market. One of the main topics was the announcement of platform speeches VR Google Daydream. The basis for its action to be smartphones that support the new, yet unnamed version of Android (tentatively referred to “N”).
“Daydream is the next step in VR development platform – in the autumn of this year will be certified goggles, and several leading manufacturers of smartphones and a new version of Android supports Daydream. This will provide a much better quality and depth of experience than Cardboard “- promised Zalewski.
Google is working on the equipment to handle Daydream, among others, ARM, Qualcomm, MediaTek and Imagination Technologies. Among smartphone manufacturers who make available in autumn compatible models are: Samsung, HTC, ZTE, Huawei, Asus, Xiaomi, Alcatel and LG. Applications on the platform to ensure, among others, HBO, Ubisoft and the NBA.
“Google already successfully develops virtual reality in terms of two areas – education and the arts” – said Zalewski. “Expeditions + Google + is a solution that allows the use of VR in the classroom with a wide variety of items. On the other hand, + Tilt Brush + is a brand new tool creativity that fully exploits the potential of virtual reality, “- he said, citing recently disclosed tool to create virtual images of space.
” Developers get to reach the platform by which they can create applications for millions of potential customers will also receive a version of the VR app store Google Play, which should contribute to a significant popularization of VR applications, “- he added.
In addition to investments related to virtual reality, Google also unveiled solutions using systems learning (ie. artificial intelligence, AI). They will use, among others, home management systems (Google Home) and mobile applications used for communication (text and video Allo Duo).
“Assistant is a service that will appear in a number of upcoming Google products and services. Assistant is based on several years of research Google on the understanding of human queries and natural language, and the latest achievements of the development learning systems (ie. Machine learning) and systems of artificial intelligence (AI), “- said Piotr Zalewski.
Unlike eg. Daydream, assistant Google is not directly related to Android. “Applications that will be assisted by assistant Google’ll be available for both Android and iOS, as many solutions as on mobile web pages” – clarified Zalewski.
Google I / O (the “input / output “and” Innovation in the Open “) is organized since 2008. annual conferences, during which the company meets with developers and presents new solutions.
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