Microsoft shared financial results for the second quarter of fiscal 2016 years. At that time, the Redmond company generated 25.7 billion dollars revenue and $ 6.3 billion operating profit. It’s a pretty solid number that exceeded analysts’ expectations.
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The results also coincided with Microsoft’s appeal to investors. The value of shares of American companies to trade posesyjnym increased by 4.22 percent . to 52.06 dollars.
A good financial result of Microsoft owes, among others, top selling series devices Surface. In the second quarter of fiscal 2016 years, customers bought about 29 percent. Surface’ów more than in the same period last year.
What a beautiful disaster …
Unfortunately, not all the numbers presented are for Microsoft’s source of pride. In the last quarter, the Redmond giant has sold only 4.5 million Lumia series devices. This means a decrease of 57 percent. compared with last year. The result is so appalling and shows a clear direction as it seeks the Windows Phone. This is not a good direction.
Microsoft’s mobile system, despite some obvious advantages (excellent optimization!), It seems to be deprived of any chance to compete with Android and iOS-I. They note also that the developers themselves, who increasingly ignore the Windows Phone’a.
Several times, I could see a situation where the question of whether an application will be available on the Windows Phone’a, was sold ironic smile and the following comment: “Why prepare an application for the system, which nobody uses?”.
110 million versus 4.5 billion
The American analyst Benedict Evans drew attention to the numbers that will further make clear to us how great the gap between Microsoft’s mobile system from its competitors. Since the debut of Windows Phone on the market, Microsoft and Nokia have sold 110 million devices with this system, while smartphones with Android and iOS-I sold at that time in the number of 4.5 billion copies. WP ruthless is also the latest IDC report. Only 1.1 percent. of the 400 million smartphones sold in the last quarter, devices with Microsoft Lumia series.
Last movements of Microsoft’s mobile market shows that the Redmond giant does not intend to desperately keep alive the Windows Phone. According to numerous leaks Lumia 650 will be the last smartphone on the market sold under this brand. Somewhere in the background we hear that the Redmond company is working on a phone Surface Phone, which is to be complementary to the increasingly popular series Surface. So far, however, only anecdotal conjecture.
At one point it seemed that Microsoft’s mobile platform can save Continuum mode. So far, however, it is a technological curiosity rather than a breakthrough that could encourage business to invest in solutions from Redmond.
Without flagship devices, and support from developers and the Microsoft, the fate of the WP seems to be exaggerated. Too bad, because duopoly Android and iOS and on the mobile market, does not serve anyone – except Apple and Google, of course.
Source: The Verge; IDC
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