The annual F8 conference organized by the creators of the most popular social networking site in the world is designed primarily for software developers, but also thanks to her ordinary Facebook users can find out what the future and what changes await them in the near and distant future.
The most interesting for us, the average sinks bits F8 conference is part of its opening. During the first speeches are posted all major innovations that will be introduced in the near and distant future. This year, the most popular social networking site offers many changes primarily related to the merger of different services together into one body. Mark Zuckerberg knows perfectly well that the behavior of the current rate of growth in popularity of the site will be a risky, if not impossible task. It seems that Facebook has already reached its peak of popularity and almost new users will be able to look only in emerging markets. More of a challenge for him will stop existing users, which in times of fierce competition may be even more difficult than acquiring new, it will also require changes in the social networking site that offers a lot more opportunities for users of the platform and open to third parties and their software. I just decided to walk this path Zuckerberg.
The biggest and most obvious changes are waiting communicator Facebook Messenger. With a simple application allowing interpersonal communication transform it into an open platform for developers to enable them to add applications to enrich the conversation between users. F8 conference presented examples show that in the near future we will be able to quickly and conveniently use the run using Facebook Messenger IM conversations with tools such as Giphy (search GIFs) or goofy (voice change). This is only the tip of the iceberg, and future possibilities of Messenger are limited only by the imagination of developers who will surely surprise us their applications.
Facebook Messenger has become a tool of business . Online stores will be able to put on their web buttons, when you click that customers will be informed by a messenger of the order or the fate of consignments sent to them. You also want to use Facebook Messenger as a tool for direct communication between clients and vendors of services and goods.
Another technique that aims to make users will be more likely to use the tools available on Facebook is described by us in advance can embed published in the portal Zuckerberg video on other websites. This simple mechanism can pull many users of YouTube. Additional encouragement to you to use Facebook as a platform for hosted with video content can be another novelty – a real-time synchronization of comments on Facebook and websites, as long as the authors decided to use Facebook mechanism. With this combination, the authors will have a lot less work tracking activity related to content published by them.
The next novelty is waiting us in Facebook can publish 360-degree videos. This is another blow to YouTube, which has recently released this functionality. At this time, change the orientation film by using the mouse pointer may seem strange and uncomfortable, but it is preludiumdo for the disposal of virtual reality goggles Oculus Rift, which may appear on the market later this year. Making viewing movies will be much more convenient spherical and provide the user a completely new experience.
Through the development platform Purse, Facebook wants also brought into the fridges, washing machines, coffee machines and any other item of daily use, which has aspires to be intelligent and will use the Internet of Things (ang. Internet of Things, IoT). On the use of software tools do not know too much, so it’s hard to tell us exactly how services will look like the presence of Mark Zuckerberg in the surrounding us more intelligent objects. Purse platform developers offer complete support, so that they will not have to worry about the collection of user error information, analyzing data from applications created and sending push notifications. Currently, the only supported Arduino hardware platform is offered by Intel, but will soon have to join her new one.
In the hands of developers will also put new tools for analyzing data about by whom and how applications are used. This is to help developers to develop software and the development of marketing strategies.
At this point, we come to the place where news of the type described be looked at from a different perspective. While all of what we have been written to give the impression you create a user-oriented Zuckerberg and his need for a platform linking together previously separate applications and services, so the fact of having a huge amount of very detailed data on the user, the ways in which benefits not only from the application and services, but also to everyday objects and of his being on the Internet is disturbing to say the least. These are all innovations that were presented at the conference F8 to serve us, the users, but let us not be fooled – this is just a cover for us to collect data that will be analyzed by Facebook and all those cooperating with him in order to better deliver content – which in corporate parlance implies wide-ranging advertising.
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