Why Warsaw? Robert Bednarski, director of Facebook on the region of Central and Eastern Europe underlines that in the Polish capital offices and branches open today the world’s largest corporations, which work closely with the company Mark Zuckerberg. Warsaw, which is slowly becoming the business center of the region, so for Facebook was a natural choice.
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in its activities in Poland, Facebook does not want to focus, however, on the cooperation with the biggest players, but marketing support for companies in the area of SMEs. Bednarski notes that Facebook has more than 50 million companies use hand contact with their customers, and more than 2.5 million of them invested in advertising to grow their business. At the same time people use corporate websites to communicate, leaving them 2.5 billion comments per month.
Facebook democratizes marketing for small businesses – offers all the same advertising tools – affordable and easier to use for businesses in every industry and of all sizes. As a result, small and medium-sized enterprises can cost-effective way to effectively reach precisely defined groups of their customers and achieve business objectives, particularly through mobile, which every day is the first medium for more than 8 million Poles – notes Bednarski.
in the footsteps of Mark Zuckerberg
Those of guides us around the new office Facebook in Warsaw at each step ensured us that it has been designed in accordance with the philosophy adopted by an American company. Example of this philosophy is the lack of specific positions and offices for executives of the company. The US division of Facebook, Mark Zuckerberg – just like any other employee – sitting at one of the hundreds of desks with the “rank and file” employees.
Daniel Maikowski
Facebook also puts on art. The walls of the Warsaw office are covered with murals and graphics created by Polish artists. On each pillar we can see the characteristic themes related to the 26 countries of the region Central and Eastern Europe. There were the famous “Walls Thoughts”, where each employee, as well as a visitor to a branch of Facebook, can share the important thought or just to sign.
Facebook.com
My attention was caught a lot of empty desks, no one worked. It turns out that Facebook only expanding its Warsaw branch, and soon will visit him new employees. If any of you dream of working in Facebook, it might just be a good opportunity arose to transform these dreams into action?
What else we saw in the Polish branch of Facebook? View photo gallery.
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