Freedom 251. This is called the phone, which wants to introduce to the market a little-known Indian company Ringing Bells. The device name is not accidental. The smartphone is no cost exactly 251 Indian rupees, ie approx. 3.76 dollar.
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the phone has to be equipped with a 4-inch screen, a 3.2 mpx camera and 8 GB of internal memory. The manufacturer ensures that the device is equipped with applications that help farmers test the soil conditions and the fishermen the current weather forecast.
Sounds great? There is only one “small problem”. The Indian company is not yet even built a factory, which would produce a Freedom 251. However this does not Ringing Bells in taking orders for the device.
On Thursday the interest of the phone was so great that the servers on which the site is web Ringing Bells, not durable. After several hours of party was able to restart. Currently, orders are accepted without obstacles.
Something is not right here …
Ringing Bells ensures that will soon begin construction of a factory, for which the company will allocate 5 billion rupees (approx. 73 million dollars). Money for this purpose are to come from the family Mohit Goela, one of the founders Ringing Bells.
In an interview with the daily “The Wall Street Journal,” CEO Ashok Chadha pointed out that although the production of a smartphone with Chinese component costs now approx. 2.5 thousand rupees, it Ringing Bells will significantly reduce the cost of using the “economies of scale” tax breaks for local producers, and other austerity measures.
Analysts are different opinion. They emphasize that selling smartphone in this price could mean for the company only losses and keeping the June release date of the device is rather impractical, considering the fact that the factory Ringing Bells still does not have. Are we dealing with fraud on a large scale? At this point, it can not be ruled out even such an eventuality.
Currently, the cheapest Indian smartphone costs $ 33 and is manufactured by Intex Cloud FX. This 3.5-inch device with a 2 megapixel camera and 8 GB of internal memory.
Source: WSJ
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